- Our Story
It’s the story of family and passion. Founded in 2011, Aloha Products is the vision of experienced rider, Jared Hill, and his engineering mastermind father. Together this duo has managed to create snowboards of uncompromising quality and craftsmanship with a genuine passion for boarding and the true spirit of ‘Aloha’. Our small, but mighty crew carefully handcrafts each and every snowboard to perfection from our factory in Amador County, California. Aloha's snowboard craftsmen are not just R&D wizards, but are riders with a passion for the outdoors. What you get are dope riding boards that satisfy your need to ride the toughest slopes under any condition.
Aloha Products is not only about snowboarding – it is a lifestyle. A no limits perspective on life that keeps us ‘Growing Young’.
Aloha's stance on social responsibility is that it is a lifestyle to value each other and the environment we all share. That means making everyday business choices based on what's right not what is easy.